Event Guide Design for Global Hospitality Group

When Global Hospitality Group approached me to design the Australia Pavilion Event Guide, they needed more than just a well laid out document - they needed a clear, structured, and visually cohesive guide that would make event planning easy for their clients. The final result was a 36 page document that streamlined essential information, provided clarity on event timelines, and presented technical details in a way that was both engaging and easy to navigate. My goal was to ensure that readers could quickly find the information they needed without feeling overwhelmed.

With years of experience in branding and publication design, I was able to seamlessly integrate the Australia Pavilion’s established brand while making the guide functional and visually appealing. Working within strict branding guidelines, I ensured that typography, colours, and layouts remained consistent while keeping the design flexible enough to present complex information in a digestible way. The end product was a polished, professional resource that not only looked great but also served as a practical tool for event organisers.

This project is a great example of how strong design goes beyond aesthetics -it’s about creating solutions that enhance communication and improve the user experience. Whether you need an event guide, company brochure, or brand assets that effectively engage your audience, I can help you transform complex information into a beautifully designed and easy-to-use format.

Let’s chat about how we can make your next project seamless and impactful!